New Zealand Fashion Week 2018 kicks off this month
New Zealand’s premier fashion event is back again for 2018.
New Zealand Fashion Week (NZFW) will commence Monday 27th August and finish on 2nd September and this year, will showcase some of the best the fashion world has to offer.
The event will be held at the ANZ Viaduct Events Centre, and after the success of last year’s show, this year has a lot of people excited about what’s in store.
About NZ fashion week
Now in its eighteenth year, the New Zealand Fashion week offers buyers, designers, models and guests a chance to see the coming trends for this Spring/Summer collections.
Including a series of runway shows, brand events, and special cuisine opportunities, the show is the highlight of the year for the industry.
The weekend is also home to the ‘Beauty Hub’, the one place bursting with beauty tips, fashion advice and plenty of pampering
There’s also the popular ‘Designer Pop-Up Sale’ where New Zealand’s favourite designer fashion, footwear and accessory labels go on sale for a fraction of the price.
This year has already seen some surprises with the announcement of big names and exciting new additions.
Well-known Kiwi designer Dame Trelise Cooper, who has had her designs featured in magazines such as Vogue, Marie Claire, and the television series Sex and the City, will be there, promoting two back-to-back shows.
New Zealand brand Hailwood will once again join the show, with the coveted label becoming a favourite in the real Hollywood, worn on the red carpet by Lorde, Tilda Swinton, Maggie Gyllenhaal, Natalie Cantell and Paloma Faith, to name a few.
As well as these famous, established brands, the show will also see newcomers in fashion, including a new label from Edmund Hillary’s family; the Edmund Hillary Collection, a range inspired by classic styles worn on the 1953 Everest Expedition.
Shows during the week
There are plenty of shows to keep you entertained all across the week, but if you’re in Auckland, you may want to free your calendar up for these gems.
Resene Designer Runway Show
Serving up show-stoppers from every designer at the NZFW, the Resene Designer Runway show is a high-energy, 40-minutes fashion feast for the senses.
Providing the ultimate taster of New Zealand Fashion Week, this is a not-to-be-missed opportunity to preview both in-season pieces and upcoming collections, as well as the latest trends in hair and makeup looks.
House of Augustine
Augustine will be showcasing half a dozen of their brands at the New Zealand Fashion Show this year, in what is always an explosion of colour and sparkle. Established in 2008, the brains behind the brand, Kelly Coe, set out to design a label that is the glam big sister of all of the in-house labels, it sparkles, shines, glows and adds prettiness to any wardrobe.
Ponsonby Presents offers a diverse and dynamic show with beautiful, must-have garments for the spring/summer 2019 collection. Designers including Yvonne Bennetti, Tanya Carlson, Knuefermann and Storm will be on display, accompanied by live music, curated and presented by Anthonie Tonnon.
immago will be there
The New Zealand Fashion week is a platform for local and international designers to showcase and promote their collections and brand, something we here at immago have long supported.
From its beginnings as a trade and industry event, to one of the industry’s most respected fashion shows, the NZFW has helped grow young designers into world class brands.
Big hitters like David Jones and The Iconic will be on the lookout for the next big designer, and we’ll be right there to help promote our clients.
If you’re a new designer and would like help growing your name, brand and business, then contact us today and let’s have a chat about how we can help you grow. With our extensive network of contacts around the world, we have what it takes to help you star in a future New Zealand Fashion Week.