Author: Scott Fishman

converse shoes

How to maintain brand loyalty with a custom design logo

The term minimalism is also used to describe a trend in design and architecture where in the subject is reduced to its necessary elements. Minimalist design has been highly influenced by Japanese traditional design and architecture. In addition, the work of De Stijl artists is a major source of reference for this kind of work.
0
chinese-new-year

How Chinese New Year affects the apparel industry globally

Chinese New Year The date of Chinese New Year in the Gregorian calendar changes year-to-year, but always falls between January 21st and February 20th. The reason it changes every year is because it is based on the Chinese Lunar Calendar, which is used for the dates of traditional...
0
Clothing labels and packaging

How do start-ups maintain quality brand identity?

You will know the importance of managing your brand as it develops, and for the most part you can control your customer’s experience, in the way you communicate and deliver on your brand strategy. An effective brand strategy gives you an edge in the increasingly competitive industry...
0
Retail packaging solutions

Garment label solutions a winner for NY menswear brand

‘Saturdays’ was founded in 2009 in New York City, and in a few short years has become synonymous with high-quality craftsmanship and traditional style. Determined to suit a lifestyle occupied with surfing, living and working in New York City, Saturdays began selling boards and wetsuits as...
0